Since 1998, Vertu has redefined the essence of mobile luxury.
Founded in 1998, Vertu revolutionized the world of mobile phones by introducing true luxury to technology. With a bold vision and handcrafted precision, Vertu set a new standard for what a phone could be. In 2010, the brand elevated the experience further, launching exclusive boutique services that redefined personalized care. Today, Vertu stands at the intersection of timeless elegance and digital innovation. In 2022, it embraced the future, integrating Web 3.0, blockchain security, and the Metaspace, while preserving the artisanal spirit that made it iconic. A legacy reborn for a new era of connected sophistication.
SINCE 1998, VERTU HAS
The history
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creation
In 1998, Vertu was born from a singular idea: that a mobile phone could be more than a tool, it could be an object of desire. At a time when technology prioritized function over form, Vertu dared to imagine something greater. It brought together master artisans, precious materials, and uncompromising design to craft a device unlike any other. Each phone became a statement, of taste, of individuality, of refinement.
The vision for Vertu came from the mind of Italian-American designer Franco Nuovo, who sought to transform the mobile phone into an object of luxury. Backed by cutting-edge technology, Vertu pioneered a new category: luxury mobile devices. Every detail was carefully considered, from sapphire crystal screens to hand-stitched leather finishes. Made in England, each phone reflects the brand’s unwavering commitment to exceptional craftsmanship. Vertu didn’t just introduce a new phone, it introduced a new way of thinking about technology, one defined by beauty, rarity, and purpose.
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From the very beginning, Vertu was never just about phones, it was about redefining what luxury means in a connected world. As time moved forward, so did we. The world changed, and so did the way we live, communicate, and dream. But one thing remained constant: our devotion to elegance, individuality, and innovation. Vertu evolved not to follow the times, but to anticipate them, seamlessly weaving heritage with the future.
What began as a bold statement in 1998 has become a symbol of timeless progress. Today, Vertu stands at the crossroads of art and technology, where beauty carries purpose, and intelligence is crafted with intention. We design not just for the present moment, but for the lives still to be imagined. Always rare, always refined, Vertu continues its journey, creating objects that are not only owned, but lived.
Product
Service
RUBY KEY
Before Vertu, no one had imagined a ruby as a button. More than decoration, it was a feat of innovation — shaped with precision, calibrated to respond with perfect balance, and inspired by the crown jewel of the British Empire.
● Tiered bonuses with a minimum 10% commission on sales.
● Excellent website conversion rate
● High AoV $4000+
● 30 days cookie duration
● Free shipping on all phones & accessories
● Latest banners, text links, message notifications
● Frequent discounts available
● Custom assets available on request
● Full data feed available on lmpact
A symbol of discretion and privilege, the ruby key unlocked a life curated with care and elegance. It wasn’t about service, it was about anticipation, access, and the rare comfort of having the world respond before you ask.
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Contact Us
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Please email us, call 1.800.550.0005 or live chat with a CHANEL Advisor.
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