The world of product development has been completely upended by AI. The traditional process of writing thick PRDs is being replaced by a single prompt that can generate a prototype. Some might ask if this makes the Product Manager obsolete. On the contrary, in a world of endless ideas generated by AI, the PM's role has become more critical than ever. The bar isn't lower; it's higher. Now, the most valuable skills are “taste” and “editing.” This is the core philosophy behind the Vertu VPS (Vantage's Private Strongbox), an AI assistant designed to be your ultimate “taste filter” and “smart editor” for the new era.
The New Rules of AI-Era Product Building
The fundamental logic of building products has changed. In the past, we relied on detailed requirements documents. Today, a single prompt can generate an entire prototype. This is “Demo over Memo”โthe new rhythm of the AI era. But this shift doesn't make the Product Manager irrelevant; it just redefines their job. When AI is creating a flood of ideas, the ability to filter, refine, and edit is what truly matters. You need an individual who can move fluidly between product, design, and engineering, acting as the “taste decision-maker” to ensure your product isn't a “Frankenstein monster” of unrefined ideas.
Navigating the 0-to-1 Phase of AI Product Development
With AI, the time from idea to prototype has shortened, but the time from prototype to launch has actually lengthened. The sheer volume of creative output raises the bar for what “excellence” means. This means that when you're in the 0-to-1 phase, don't rush to scale. Focus on solving a real problem for real users first. Rushing to scale too early can trap you on a “local optimum hill,” leading to years of wasted effort. The key is to focus on qualitative feedback and real user actions rather than getting sidetracked by “pseudo-accurate” metrics like click-through rates, which can be misleading with a small user base.
The Three Key Turning Points for Success
To succeed in the AI era, a product must navigate at least two of three key turning points: a Technological Leap, a User Behavior Change, and a Business Model Change. The explosion of AI capabilities is a technological leap. Users getting accustomed to working with an AI Agent is a behavior change. And the future of “pay-per-result” pricing is a business model change. Grasping these turning points at the right time is crucial. The challenge is that people's habits and a company's internal culture are hard to change. What AI couldn't do a few months ago, it can do now, but our cognitive biases make it hard to instinctively adapt.
How Vertu VPS Plays by the New Rules
Vertu VPS is both a practitioner and an enabler of this new paradigm.
- Your Personal “Taste Filter” and “Smart Editor”: The “President's AI Toolbox” is not a static SaaS product; it's a dynamic AI Agent powered by prompts and AI capabilities. Its value is reflected in its “taste” and “editing skills”โhelping you filter the most relevant information from a vast amount of data and using AI to refine it into the most valuable insights. Itโs an AI assistant that helps you make informed decisions in a world of information overload.
- Adapting to the New AI Rhythm: Using Vertu VPS is a process of updating your own cognition and work habits. It helps you overcome the barrier of “instinctively using AI” by providing an intuitive platform where you can easily interact with AI capabilities. This allows you to become one of the individuals who are ahead of the curve, while others are still catching up.
- Following the AI-Era Product Logic: The development of Vertu VPS itself follows the new rules. It started by solving the most core problem for executivesโ”information overload and inefficient decision-making” (the 0-to-1 phase). It then continuously iterates and optimizes its “taste” and “editing” capabilities, raising the bar for excellence. By exploring new user behaviors and business models, it grasps the key turning points that will define the future.
Building products in the AI era isn't about stacking features; it's about building “taste” and “editing” capabilities, solving real problems, and helping users adapt to this rapidly changing world. The Vertu VPS is both a perfect example of this new approach and the tool that empowers you to master it.
Frequently Asked Questions (FAQ)
Q: Can I use the Vertu VPS on my regular phone?
A: No, Vertu VPS is built directly into the Vertu Phone as an embedded AI assistant. This deep integration allows for enhanced security and a seamless user experience that is not possible with third-party applications.
Q: What is the difference between a traditional SaaS and the Vertu VPS platform?
A: Traditional SaaS products are often static tools with a fixed set of features. Vertu VPS is a dynamic, prompt-driven AI Agent that learns and evolves with your needs. Its value is not in its features, but in its ability to understand your intent and refine outputs based on your personal “taste” and “editing” skills.
Q: What are some other AI tools that can help with product management?
A: While tools like Figma and Jira are excellent for traditional product management, AI tools like ChatGPT or Notion AI can help with initial idea generation and content drafting. However, they lack the deep integration and focus on executive-level problems that make Vertu VPS a holistic solution for managing your entire business.
Q: How does Vertu VPS help a business owner with limited resources?
A: Vertu VPS empowers a single business owner to perform the work of an entire team. By acting as a personal AI assistant and “smart editor,” it automates time-consuming tasks and refines complex information, making it possible for one person to run a company efficiently.
