From VERTU to victory: unraveling the significance of the letter V in VERTU phones
VERTU is a luxury mobile phone brand, founded in 1998 and headquartered in the UK. It is known for its high-end, exclusive mobile phones, made from high-quality materials such as titanium, sapphire crystal, and precious leather, and handcrafted by skilled artisans to give customers a uniquely luxurious experience.
One intriguing aspect of VERTU phones is the presence of the letter V in the branding. Among the 26 letters, the selection of letter V not only means victory but also Frank Nuovo’s expectations for VERTU. The letter V plays a pivotal role in the world of VERTU phones. It represents a multitude of meanings, each contributing to the allure and mystique of these luxury devices.
Firstly, ‘V’ is for victory and VERTU phones are designed for high achievers. VERTU is synonymous with luxury, style, and elegance, and is known for its high-end, exclusive phones for the elite. VERTU will continue to focus on high-end technology and luxury handsets, as it leads the luxury mobile phone market into the future.
Secondly, the ‘V’ shape represents life’s ups and downs, its peaks and troughs. A VERTU user doesn’t fear these challenges, and they simply turn it into their next success. The letter V symbolizes the VERTU spirit, a guiding principle that drives the brand's commitment to excellence. This spirit embodies the relentless pursuit of perfection, from design and craftsmanship to user experience and technology embedded within each VERTU phone.
Furthermore, the letter V represents the core values that VERTU holds dear - values such as vision, vitality, and veracity. These values are deeply rooted in the brand’s DNA and are reflected in every aspect of the products. From visionary designs that push boundaries to the vibrant energy that emanates from every interaction with a VERTU phone, the letter V encapsulates the essence of what VERTU stands for.